Friday EDA360 video: Dare to embed it?

I’ve been the EDA360 Evangelist for about 6 months. John Bruggeman’s EDA360 vision for the industry is less than a year old. So this 10-year-old video appears ahead of its time.

I confess. I made the “Dare to Embed It” video for the 2001 Microprocessor Forum back when I was running the Forum for MicroDesign Resources and Microprocessor Report. It wasn’t made for the EDA industry at all so there’s no EDA360 premonition involved; it was made just for fun, to wake up the Forum crowd after lunch and get them to turn off their cell phones, but it’s scary how well aligned the video is with the EDA360 vision document and it shows how well aligned EDA360 is with reality.

Scarier still that I now find myself as the EDA360 Evangelist at Cadence. Coincidence? You be the judge.



About sleibson2

EDA360 Evangelist and Marketing Director at Cadence Design Systems (blog at
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